Olakino

Shoe Design & Personal Branding Studio, Fall 2022

Create a running shoe for the beach that provides style and comfort.

Project Statement

Olakino represents a meticulously engineered running shoe specifically tailored for superior performance on the beach, seamlessly blending comfort and style. The selection of top-tier materials, thoroughly researched and handpicked, ensures the shoes are not only sand-resistant but also exhibit rapid drying properties.

Research

Inspiration

Problems

Solutions

Collaberation

Olukai proudly funds the Na Kama Kai foundation.

When an Olakino running shoe is purchased, a portion of the revenues is donated to support local non-profit foundations.

Plastic from the Hawiian beaches collected & donated by Na Kama Kai are recycled and featured in the Olakino running shoe sole.

Orthographic Map

Final Prototype

Olakino Colorways

Pricing & Purchasing

OutCrowd

Art de la Mode

ModernMinds